I see a trend in place…a good one, for Spicy Pickle (SPKL) stock owners. Just a few moments ago the company announced another store had been opened, and two more leases had been signed. The two new stores leases were signed for are expected to be open sometime in early 2008.
Just for the record, when we first started our coverage back on September 22nd, there were 26 stores up and running. In other words, they’ve added five stores in seven weeks. There’s a word for that kind of thing….’growth’. Spicy Pickle is growing, plain and simple.
This has turned out to be one of our most rewarding ideas in a while, particularly for shareholders. If you happened to miss that first bullish wave, don’t worry - I think another one may be right around the corner.
Ready For Round Two?
I know I probably go a little overboard about reading the blog, but I can’t help it…I’m able to put a whole lot more in there than I can in here. Hopefully you check it out on a daily basis, because if you do, odds are you caught Thursday evening’s mention that SPKL shares had made a nice pullback and were looking pretty undervalued around $1.25.
From that dip - based on the key Fibonacci retracement lines - I also suggested Spicy Pickle was looking ready for another round of buying. After opening at $1.25 on Friday, shares have since made their way up to as high as $1.47, and are currently resting at $1.40. That’s only a 12% gain, but then again, it’s only been three days.
What I’m really keying in on here goes back to Thursday’s and Friday’s bars. In both cases we saw pretty strong opens and closes, with long-tails. That just means the intra-day low was pretty low relative to the open and close (which were fairly high those two days). Generally speaking, that’s a sign of reversal pressure. Some traders may call it a ‘hammer’ shape, though it’s not a perfect example of one.
Less obvious was the support made at the 50 day moving average line…one of my favorite intermediate-term trend indicators. SPKL had only been trading for a little longer than 50 days at the time, so many chart-watchers may not have even been thinking about support being found there.
In any case - and like I’ve said a few times since then - I think most of the initial volatility here has played out. We got a pretty good trading run-up, and a pretty typical trading pullback. Now we can start looking at SPKL as a true investment. And at the $1.40 area, I think Spicy Pickle may be well undervalued relative to where the company seems to be going…five stores in seven weeks!
News You Can Use
The newest store was opened in Indianapolis, Indiana. It’s the second one of ten scheduled for the Indianapolis area, as we discussed back on October 22nd.
The new leases are for stores in San Diego, California, and Austin, Texas. That’s the third one in the Austin area. As for San Diego, I believe it’s the first of twelve slated for the area, which is a big deal. Those stores in new markets are like seeds…once the first one causes a buzz, the subsequent stores are well received. And yes, the company still expects to have around 50 stores up and running by the end of December. Just amazing.
By the way, one of our readers correctly pointed out it’s getting near time for Spicy Pickle’s quarterly numbers. I honestly have no idea what to expect, as most of the quarter they’ll be reporting on came before the largest chunk of the growth/expansion spurt. However, I’m not even sure that the numbers will have any meaning.
The expense of going public was incurred last quarter. Though most of it was booked as non-cash expenses, it’s still going to trickle down to the bottom line. The thing is, it’s not like they’re going to go public again - that’s a one time thing.
The other x-factor…any of those revenue numbers are based on a lot fewer stores than they have now, not to mention a lot more are on the way. So, if you’re trying to compare apples to apples, I just don’t think it’s that kind of scenario. To get a feel for how we’re seeing things, I’ll refer you back to our original analysis.
Anyway, I like Spicy Pickle at Thursday’s closing level of $1.40. I’d like it even better if it can dip one more time following their quarterly results announcement, because I don’t think the market is going to let it linger too low for very long. It seems to me the word on this opportunity is spreading, much like the restaurants are. Here’s the full release.