With the new 5-year contract of Stern and the signing on of key players from Oprah's OWN (Rosie O'Donnell), expect a higher subscription base and increased revenues. Increased data phone sales also make subscriptions more feasible when the consumer can take their favorite stations with them on their mobile data-enabled phones. With automobile integration being key for the Sirius XM subscription base, the projected increase in automobile sales this summer should help give SIRI the boost in subscription numbers to get it over the $5 mark. Their most recent quarterly report shows them touting less cost per membership and has decreased their overall expenses.
I suggest dumping an inconsequential amount of money into them and see where it rides.
- Adam






















